Studies:
Ph.D in Marketing - University Ray Juan Carlos, Madrid, Spain since October 2015.
"Impacto De La Imagen De La Marca-País En La Percepción De Productos:
Un Estudio Multinacional - Los Efectos Moderadores Y Mediadores Del Etnocentrismo Y De La Animosidad-", Dirigida por: Dª Verónica Rosendo Ríos, (CUNEF) and Dª Susana Romero Sanz, (URJC).
Titulo de Especialista em Marketing since December 2012.
Project: The importance of marketing research in corporate management.
Master Graduation in Business Sciences, at Universidade do Minho em Braga since May 2002.
Projecto: “Perceived Image of Portugal and Its Impacto n Marketing Portuguese Exports”. S
Supervisor: Massoud Saghafi , Ph.D da San Diego State University (SDSU), em San Diego, USA.
Graduation in Marketing at Ipam - Instituto Português de Administração de Marketing (Matosinhos) em Gestão de Marketing, since 1995.
College – Escola Secundária Dr. Manuel Laranjeira, Espinho (1974/1979)
Preparatory school – Escola Preparatória D. Pedro V, Fiães (1972/1974).
Basic school – Escola da Avenida, Fiães (1968/1972).